How UK Prime Bets earns money
UK Prime Bets is an independent comparison platform. Reading and using this site is free. The site is funded through affiliate partnerships with some of the sports betting operators featured on the comparison pages. If you click a link to one of those operators and subsequently register an account, the operator may pay UK Prime Bets a one-off or revenue-share commission.
What affiliate commission does not change
- It does not change the odds, free bet offer or terms available to you from the operator.
- It does not give us any control over the operator’s product, support or payments.
- It does not turn this site into a bookmaker or an agent of one.
- It does not allow operators to dictate the editorial review, the score we publish, or whether they appear on the site at all.
What the operator is responsible for
The listed operators control their own terms, promotions, account verification, payments, bet settlement, customer support and responsible-gambling tools. Any question about your account, your deposits, your withdrawals, your free bet balance or your bet settlement must be raised directly with the operator’s own customer support team.
Editorial separation
The editorial team writes the review and assigns the score before any commercial discussion. We do not accept payment to alter a rating, to remove negative observations, or to add language that overstates an offer. Where we choose not to list a brand, we are under no obligation to explain why.
How outbound links work
Links from the comparison page to a bookmaker are direct links to the operator’s own domain. They include tracking parameters that allow the operator to attribute the visit to UK Prime Bets. The link itself does not collect new personal data about you on this site; the operator’s own privacy policy will apply from the moment you arrive on their page.
Always check the operator’s terms
The operator’s own current terms are the authoritative source for any promotion shown on this site. Offers, qualifying bet requirements and free bet terms can change at any time. We always recommend reading the operator’s terms before opening an account.
Questions
If you would like to know more about our commercial arrangements with a specific brand, please email editorial@ukprimebets.com.